Learn How To Promote Your Business Effectively

Learn How To Promote Your Business Effectively

June 19th 2009

Welcome to the A-Y-B Newsletter

If you are a new subscriber a special welcome

***********************************

This Newsletter is by SUBSCRIPTION ONLY You

are receiving this Newsletter because you requested

a subscription. Rem>val instructions are at the end

of this issue.

***********************************

A word about the Publisher

My name is Cathy Qazalbash, or better known as Cathy Q.

Briefly I am a mother with 3 grown or almost grown sons.

I have always wanted to write ever since I was a small

kid and now I have the chance. My reason for writing

this Newsletter is to help all who refuse to fail

and want to succeed in their busin*ss.

This Newsletter is not just for me but also for all of you.

Enjoy!

***********************************

Publishers note:

I hope you will enjoy the new improved A-Y-B. We have a new website especially for our newsletters. the A-Y-B http://a-y-b.com There are some articles there already with more to come. There will be new resources and articles added. You will now be getting your newsletter on a regular basis every 2 weeks on Friday.

***********************************

Please let me know what you think. The A-Y-B is an interactive

newsletter. Your comments are an important addition to making

the A-Y-B a quality publication.

I have included a survey in this edition please let me know

what you like or dislike

************************************

Top Sponsor Ad Space

***********************************

Feature Article

Can You Still Profit with Email Marketing?

by Cathy Qazalbash (c)

Many so called gurus will try to persuade you that email marketing is a dead horse. However this is far from the truth. It can still be a very profitable but it does depend on your ability to build a business list.

As I have mentioned many times a good business list is not about size but about response. This means that you will need to be very careful about how you build your list. Here are some tried and true methods for building a responsive list.

Your website: an opt-in form on your website is still the best method of getting visitors to subscribe to your list. Here is the reason why. Your visitors are already at your website and have shown some interest in what you are offering, content products etc. if they like what they see they will be inclined to subscribe to your list.
Sig file: Your little signature file at the end of all your emails is important. It should be short but powerful and always promote your list. Something like Regards Cathy Q, publisher of the A-Y-B free marketing newsletter http://a-y-b.com can be used. This will lead directly to the squeeze page for the newsletter. It is wise to test a few sig files to see which ones are most responsive.
Blog: blogs are good for creating interest in your readers and linking to your squeeze page. Make sure that at least one of your blogs will always promote your list.
Article distribution: you can write interesting and informative articles, and in your bio (blurb about you) at the bottom of the article remember to mention that you are also a publisher of …..free newsletter and give the URL of your squeeze page.

Encourage visitors to join your list:

Squeeze page: try to get your visitors to land on a squeeze page for your newsletter etc.
Offer a good reason for subscribing: A quality free newsletter is also one of the best offers you can give your visitors to join your list. If they enjoy the content on your website they will be happy to sign up for more of the same.
A reward for subscribing: Everyone likes a free gift and your subscribers are no exception. Reward your new subscribers when they take the time to join your list. Make sure your gift is:
- Useful: it should be something your visitors can use to grow their business and make money ASAP.
- Unique: Try to create your own gift. examples are; e-books, free reports, e-courses.
- Targets your market: your gift should always be appropriate and relevant to your market.

Preventing the dreaded unsubscribe:

When you have worked hard to build your list it is very discouraging to see a large number of unsubscribed. When you see more than one or two per issue for your newsletter it is time to think what may have gone wrong.

When you are publishing a newsletter you can expect a couple of readers to unsubscribe. Not everyone is going to like your style or be interested in what you have to say. However if you are consistently finding more than one or two per issue you may be doing something wrong.

One of the things that really make subscribers mad is constant advertising, or too many in the newsletter itself. Just one or two in the issue is sufficient, maybe maximum four. This will not annoy the reader and they will enjoy your publication.

Publish articles that inform and intrigue your readers. You know your market and what they are most interested in, so give them what they want. Information and help for their businesses and lives.

With a quality newsletter and less ads you will retain your subscribers and they will overtime become your loyal lifetime customers. This is the way to build a responsive email list that keeps on giving because you are giving to them.

If you need any help or further information please do not hesitate to contact me at cathy@advertise-your-business.com

Article written by Cathy Qazalbash Freelance writer. Publisher of the A-Y-B newsletter for all who rufuse to fail http://advertise-your-business.com

More articles

If you need any help or further information please do not hesitate to contact me at cathy@advertise-your-business.com

Article written by Cathy Qazalbash Freelance writer. Publisher of the A-Y-B newsletter for all who rufuse to fail http://advertise-your-business.com

**********************************

New Services

Article promotion.

Increase your sales with article distribution

http://advertise-your-business.com/article_promotion_service.html

Advertising and web promotion packages

let us write your next profit pulling ad

http://advertise-your-business.com/professional_writing_services.html

Special subscriber rates.

Newsletter management and publishing

let us take the hassle out of building your valuable list. with your own newsletter

http://a1-newsletters.com/publishing_service.htm

Tell your story

Do you have an inspiring story? If you have one or know of somebody who would like their story told please contact me at cathy@advertise-your-business.com

***********************************

--------------------------------------------------------------------

Are you enjoying this newsletter? Tell a friend and share a few tips.

***********************************

Resource Websites

the A-Y-B newsletter works closely with these websites

http://advertise-your-business.com marketing and promotion tools, tips and articles. The site has been revamped and more content is coming

Coming soon! blogs on word press and blogspot!

http://a1-fraud-protection.com tips about avoiding and protecting yourself from fraudulent activity. consumer fraud is always a problem but even more so in this coming holiday season

New http://treatment-of-arthritis.com different natural treatments for this common problem

***********************************

Article #2

Autoresponders Your Tool for Success

by Cathy Qazalbash (c)

In order to make your email campaigns profitable you will need a good autoresponder. This will make email marketing easy and save hours of time. The best way to do this is to have an autoresponder service. They will back up your lists and keep them in case you have any computer problems.

So what does an autoresponder do?

Sends out messages to your list:
- Broadcast: one time only
- Autoresponder: sequence of messages sent out in intervals. An example of this would be a mailer
Manages your list: an autoresponder will allow your visitors to subscribe through a website opt-in form and automatically subscribe them to your list. Unsubscribed addresses will be automatically taken off your list.
Spam check: lets you know whether your message will pass the spam filters:
Gives you an open rate: this is useful so that you know if your list is really reading your messages.
Allows split testing: this will allow you to use the best subject lines.
Allows unlimited autoresponders: this will let you set up as many mailer sequences as you need for different products and opportunities.

How can it help your business?

Mailer: one of the easiest ways to sell a product or opportunity is to send out a mailer. The visitor will click a link for more info and give their email address and name. Your autoresponder will send out a sequence of emails telling them more about the product or opportunity and encouraging them to buy or join. This is selling on autopilot. Once you have set up the mailer you can just leave it and let it do the selling for you.
Newsletter: A weekly or bimonthly newsletter is one of the best and most popular ways to build a good business list.
Ads: You can send ads from 3^rd parties, or your own ads, to the entire list. When you target your ads to your chosen niche market you will make sales and profits.
You can do split tests of ads and messages to find out the best subject lines and open rates.

Autoresponders are a must for anyone who runs an online business. These are just a few ways to use them to help you to make money with your business. As you see I use Aweber and have found it to be the most reliable autoresponder service. Plus they also have great customer service, which I have used on more than one occasion.

Turn One-Time Visitors into Active Subscribers with AWeber Email Marketing

http://www.aweber.com/?68168

Article written by Cathy Qazalbash Freelance writer. Publisher of the A-Y-B newsletter for all who refuse to fail http://advertise-your-business.com

If you need any help or further information please do not hesitate to contact me at cathy@advertise-your-business.com

************************************

Classified ad space

************************************

Classified ad space

********************************

Opinion Poll

Many thanks to all who have participated; you are

helping to make the

A-Y-B the number one Newsletter for learning to

promote your business.

++ Especially for you ++ (!firstname) what would

you like to see in this

Newsletter?

Please take a minute to look over this short 3 question

Opinion Poll and

just copy & paste your answers into an email to me

cathy@advertise-your-business.com

Subject Opinion Poll. Opinion Poll.

Make this your Newsletter!

1) What subjects interest you the most (for Articles/tips) .. ........................................................

2) How can I improve the A-Y-B for you

what you like/dislike ........... ...........

3) Are you happy with a weekly publication,

or would you like A-Y-B

to be every 2 weeks ........................................

4) Would you like a forum associated with this newsletter....

*******************************************

**********************************************

Advertising in the A-Y-B Not yet available

http://www.advertise-your-business.com/advertising_in_the_a.htm

Need a professional ad or any editing for your ads

http://www.advertise-your-business.com/copywriting.html

Special subscriber rates available

***************************************

http://advertise-your-business.com has been revamped and the advertising page needs to be updated so......

Please write to me for placing ads. This is another exclusive only for A-Y-B subscribers.

cathy@advertise-your-business.com

++A-Y-B editor must approve all Ads Please no Adult,

Gambling, or illegal ads No cigarette or Alcohol Ads Try to

restrict your ads to Marketing and Business

opportunities Thank you. ++

If you want further help and tips on advertising please visit

http://www.advertise-your-business.com

************************************

A LITTLE LEGAL STUFF

When you subscribed to this Newsletter:

The subscriber agrees, by accepting this email newsletter
subscription, to indemnify the publisher against false
accusations of spam to include, but not limited to, payment
of all damages, loss of web hosting fees and services, all
damages for loss of business and goodwill, and any and all
fees or fines that may be imposed against the publisher by
any federal, state, local authority or civilian business
entity as a result of the false Spam accusation."

Wishing you success

Cathy Qazalbash

6025 Cork County Rd

Galloway OH 43119 USA

614/853-0472